The Campaign | Our Process

Step 1: Audit and Research

We will start with a site audit, and keyword research taking into account keywords you want to rank for, keywords your competitor ranks for, and any keyword gaps to fill.

Step 2: Building the Foundation

Now that we know more about your business and its competitors, we will build out the site architecture and start brainstorming the website design, look, and feel.

Step 3: Building your Digital Home

With a strong foundation laid out, its now time to build your actual website. We will also build in tracking software so that we can get results based on real data.

Step 4: Building Connections

After the site has been perfected, we’ll start getting quality links pointed to it. More keyword research will be done to plan our future reach

Step 5: Conversion Optimization

After enough tracking has been completed, we will begin to tweak the conversion process to increase sales.

Step 6: The Siege

The final step includes the beginning of content marketing to aggressively outrank your competitors; this all leads to the best part, us watching your rankings go up, and you enjoying your new gold mine!

FAQ

Most frequent questions and answers

If you are asking this question, then you most likely have a site that has not been optimized. Yes you can purchase a template, spend a day with a drag and drop site builder, or have another agency build you a basic “website,” which can provide the necesary information for potential customers; however, you will never get organic traffic without a properly optimized page. In that case, you might as well just have a Facebook page. 

Ads are a perfectly valid and effective way of getting traffic and customers to your site; however, the problem is that these are usually short term gains with a consistent expense. The purpose of a great SEO campaign is to capture that same traffic at a much cheaper price, as well as retaining a long term audience. One good campaign, and you won’t have to pay that advertising expense again!

Our websites are built in WordPress using a combination of different programs and plugins to give maximum flexibility in a time efficient manner. 

We take pride in transparency. After an in depth discovery call, we will share all of the necessary documents including a little homework on your end, as well as a shared google drive detailing our exact step by step process, the keyword research, the site architecture, and more!